SEO Prompts for ChatGPT

SEO Prompts for ChatGPT

Contents

  1. Keyword Research & Strategy
  2. On-Page Optimization
  3. Content Development
  4. Schema & Structured Data
  5. Link Building & Authority
  6. Local SEO & Conversion Optimization
  7. Audit, Refresh & Competitive Intelligence
  8. Bonus: Maintenance & Automation

How to use: Open a fresh ChatGPT chat for each prompt to keep context tight. Paste the prompt, then add your URL(s), copy, or competitor list when asked. These are engineered for a small-budget, enterprise-method workflow.

1) Keyword Research & Strategy

Prompt 1 — Seed + Long-Tail Keywords

Act as a senior SEO strategist for a web design and SEO company in Springfield, MO.
Generate a list of 30 seed keywords that potential clients would search for.
Then create 5 long-tail variations for each seed keyword focused on commercial or transactional intent.
Include:
– Monthly search volume (estimate)
– Keyword difficulty (low / med / high)
– Search intent (informational / commercial / transactional)
– Priority (1–5 based on likelihood to convert)

Prompt 2 — Keyword Clustering

Group the following keywords (paste list) into content clusters based on search intent and semantic similarity.
For each cluster: suggest a pillar page topic and 5 supporting articles.
Include internal linking suggestions for how each blog post should connect to the main service page.

Prompt 3 — Keyword Gap Analysis

Compare my site (thomasmckee.com) with these 3 local competitors (list URLs).
Identify keyword gaps and missed opportunities.
Suggest 10 keywords they rank for that I do not, but should.
Include estimated difficulty and topic recommendations.

2) On-Page Optimization

Prompt 4 — Meta Titles & Descriptions

Act as an SEO copywriter.
Write 5 meta title (≤60 chars) and 5 meta description (≤160 chars) options for a page targeting "Web Design Springfield MO".
Each should be keyword-rich, emotional, and drive clicks while maintaining natural readability.

Prompt 5 — Optimize Existing Page Copy

Here's the content of a service page (paste it).
Optimize it for the keyword "SEO Springfield MO".
Tasks:
– Improve readability to Grade 8 level
– Naturally add primary + secondary keywords
– Suggest new H2/H3 headings
– Add 3 internal link suggestions
– Write an improved CTA paragraph at the end
– Output should be in HTML structure

Prompt 6 — SERP Snippet Emulator

Pretend you are Google's search results.
Show me how my meta title + description will appear for this URL: (paste).
Then critique it for CTR improvement (emotional hooks, power words, keyword placement).

3) Content Development

Prompt 7 — Blog Topic Ideation

Generate 20 blog topic ideas that would attract small business owners in Springfield, MO who need web design or SEO help.
Mix evergreen + trending topics.
Label each topic as awareness / consideration / decision stage content.

Prompt 8 — Full Content Outline

Create a full SEO-optimized outline for the blog post: "Why Your Business Needs a Google Business Profile (and How We Optimize It)".
Include:
– H1, H2, H3 hierarchy
– Target keyword(s) and placement
– Word count suggestion per section
– FAQ section with 3–5 questions
– CTA placement recommendation

Prompt 9 — Blog Draft Expansion

Expand the following blog post outline into a full 1,500-word draft.
Use conversational yet professional tone.
Incorporate the target keyword [insert keyword] 3–5 times naturally.
Add examples, bullet points, and local references to Springfield, MO.
Include a TLDR summary at top and FAQ section at end.

Prompt 10 — Content Refresh

Here is an existing blog post (paste).
Update it to reflect 2025 trends.
Add new stats, improve E-E-A-T signals, and rewrite meta title + description.
Provide a changelog at the end listing what was improved.

4) Schema & Structured Data

Prompt 11 — Local Business Schema

Generate a complete JSON-LD schema for a LocalBusiness:
Name: Thomas McKee Website Design & SEO Solutions
Address: 1300 W State St, Springfield, MO 65806, USA
Phone: (417) 812-6313
URL: https://www.thomasmckee.com
Hours: Mon–Fri 9am–5pm CST
Include sameAs links for: Facebook, LinkedIn
Add AggregateRating and 1 example review.

Prompt 12 — Article Schema

Generate JSON-LD schema for this blog post:
Title: (insert title)
Author: Thomas McKee
Publisher: Thomas McKee Website Design & SEO Solutions
URL: (insert URL)
Image: (insert featured image URL)
Include breadcrumbList, FAQPage, and Article schema combined.

Prompt 13 — Service Schema

Create JSON-LD schema for my primary services:
– Web Design
– SEO Services
– Social Media Management
– Website Maintenance
Each should have a short description, areaServed (Springfield, MO), and serviceType.

Prompt 14 — Link-Bait Asset Planning

Suggest 5 high-value "link magnet" content ideas for a local SEO agency.
These should be data-driven, unique, and likely to earn backlinks from regional media or small business sites.
Include title, topic, target audience, and suggested outreach targets.

Prompt 15 — Outreach Email Template

Write a short, friendly outreach email to a Springfield business directory/blog asking to feature our post "Top 10 Springfield Businesses with Stunning Websites".
Make it conversational, mention mutual local benefit, and add a soft CTA to collaborate.

Prompt 16 — Broken Link Outreach

Find broken link opportunities for "web design Springfield MO".
Create an email template offering my blog as a replacement link.
Include short pitch and value proposition.

6) Local SEO & Conversion Optimization

Prompt 17 — Google Business Profile Optimization

List every possible optimization to improve my Google Business Profile ranking for "Web Design Springfield MO".
Include:
– Category optimization
– Review strategy
– Photo/video posting plan
– Service area strategy
– Weekly post ideas
– Common mistakes to avoid.

Prompt 18 — Review Response Templates

Create 5 response templates for 5-star reviews and 5 response templates for 1-star reviews for Thomas McKee Website Design & SEO Solutions.
Tone: friendly, professional, and locally relevant (mention Springfield, MO).

Prompt 19 — Conversion Optimization Audit

Act as a CRO expert.
Audit my homepage copy (paste HTML or text).
List 10 recommendations to increase conversions:
– Headline improvement
– Visual hierarchy
– Trust signals
– CTA positioning
– Above-the-fold optimization

Prompt 20 — Local Landing Page Builder

Generate an SEO-optimized local landing page template for "Web Design in Nixa, MO".
Include:
– H1, meta title/description
– Local intro paragraph
– 3 service highlights
– Testimonials block
– FAQ section
– Local map embed placeholder
– Call-to-action section

7) Audit, Refresh & Competitive Intelligence

Prompt 21 — Sitewide SEO Audit

Perform a full SEO audit for https://www.thomasmckee.com.
List issues and action steps under categories:
– Technical SEO
– On-Page SEO
– Content gaps
– Internal linking
– Schema markup
– Page speed & Core Web Vitals
– Local SEO signals
Prioritize fixes as High / Medium / Low impact.

Prompt 22 — Competitor Content Audit

Analyze these 3 competitors (insert URLs).
For each:
– What keywords are they ranking for?
– What topics or blog post formats perform best?
– What unique angles can I take to outperform them?
Output as a comparative table.

Prompt 23 — Core Web Vitals Optimizer

Act as a PageSpeed optimization consultant.
Give me a checklist (prioritized) to bring my site's LCP under 2.5s, FID under 100ms, and CLS under 0.1.
Include specific recommendations for WordPress + LiteSpeed stack.

Prompt 24 — Content Performance Review

Using this list of URLs and metrics (paste from Search Console),
tell me which pages need content refresh or optimization.
Suggest quick wins that could increase organic clicks by 20%+.

Prompt 25 — AI Answer Engine Optimization

With Google's new AI Overview and ChatGPT browsing, rewrite this blog post to maximise its chance of being pulled into AI-generated search answers.
Add concise, bullet-formatted Q&A sections and paragraph summaries under 300 characters.

8) Bonus: Maintenance & Automation

Prompt 26 — Monthly SEO Report Generator

Act as my SEO assistant.
Create a 1-page SEO performance summary template for clients.
Include placeholders for:
– Traffic growth %
– Top 5 pages by clicks
– New backlinks
– Keyword improvements
– Recommendations for next month.

Prompt 27 — Internal Linking Blueprint

Scan this list of URLs and titles.
Create an internal linking strategy showing which pages should link to which (3–5 per page) to strengthen topical relevance and crawl depth.

Prompt 28 — Evergreen Content Scheduler

Plan a 12-month content calendar for my blog targeting Springfield MO small business owners.
Include 2 posts per month, balanced across awareness / consideration / decision intent.
Output as a table with title, keyword, and target publish date.

Prompt 29 — Competitor CTR Analysis

Compare my meta title/description with top 3 results for "Web Design Springfield MO".
Suggest ways to make mine more compelling and click-worthy.

Prompt 30 — Brand Voice Consistency Checker

I want all content to reflect a consistent tone: professional, confident, and helpful.
Review this blog post (paste).
Suggest edits to align with brand voice guidelines and increase trust.

Pro tip: Run 2–3 prompts each week, implement changes, then review in Search Console. Consistency compounds.

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